THE BUSINESS NEWSLETTER FOR EUROPE'S CONSUMER HEALTHCARE INDUSTRY


Readership Profile
OTC bulletin is the leading business newsletter specialising exclusively in Europe's OTC market - non-prescription medicines and unlicensed health products. To get your message across to decision-makers in Europe's OTC industry, take advantage of OTC bulletin's highly-targeted coverage.
* Leading OTC companies in Europe all subscribe to OTC bulletin.
* OTC bulletin has subscribers in every European OTC market, including central and eastern Europe.
* Over 90% of the UK OTC industry subscribes to OTC bulletin.
* OTC bulletin has subscribers in the European subsidiaries of all major OTC companies
OTC bulletin has more than 3,500 readers in subscribing organisations.
OTC bulletin's subscribers are chief executives, managing directors, general managers, vice presidents, marketing directors and marketing managers, business development executives, technical directors and regulatory affairs managers, and other senior OTC personnel.

All of OTC bulletin's subscription circulation is fully paid-for. Every subscription copy of OTC bulletin has an average pass-on readership of 4.8 readers*.

(*Source - OTC bulletin readership survey)
Chairman/Presidents/CEOs 6%
General Managers/Vice Presidents/Managing Directors 21%
Other Directors 26%
Managers 17%
Company Libraries 19%
Others 11%
Geographical Reach
OTC bulletin has subscribers in more than 30 different countries worldwide. Most subscribers are located in continental Europe, including the countries of central and eastern Europe.
Europe (excluding UK) 53%
UK 37%
Rest of World 10%
Subscriber Establishments
OTC companies, subsidiaries of OTC companies and the OTC divisions of pharmaceutical companies represent over three-quarters of the establishments in OTC bulletin's subscriber database. The remainder are in regulatory authorities or in service industries and related fields - pharmacy chains; pharmaceutical wholesalers; market researchers; healthcare advertising and public relations agencies; marketing and management consultancies; financial analysts and merchant banks.

OTC bulletin


OTC bulletin, OTC Publications Ltd, 54 Creynolds Lane, Shirley, Solihull, West Midlands, B90 4ER, UK.
Tel: +44 1564 777550 - Fax: +44 1564 777524